Gain a clear, practical foundation in the meetings and events sector with training designed to strengthen your ability to plan and deliver conferences, exhibitions and incentive events. Explore the strategy behind meeting design and execution, learn how incentive travel drives organizational performance, and understand the business of exhibitions and their unique value. Build confidence as you navigate the core event types powering a trillion‑euro industry, connect with fellow professionals, and access tools and resources to support your growth.

Register here:
https://web.cvent.com/event/e86f2d71-3f27-4d1c-b990-dcfffc400554/register

Learning outcomes:

Acquire the skills and expertise necessary to pursue excellence in event management while networking with other industry professionals

Access a library of resources, templates and tools to aid in your event planning journey

Learn from industry experts with extensive event planning experience

Everyone is talking about Gen Z—but the real question is: what does the data show?

Explore new findings from a landmark SITE and Maritz study that goes beyond assumptions to reveal what truly motivates today’s multigenerational workforce. With rigorous academic methodology and a large corporate sample, the research uncovers how Boomers, Gen X, Millennials and Gen Z respond to incentive travel and reward strategies. Gain insights you can immediately apply to design programs that resonate across generations.

Learning outcomes:

Illustrate the key findings from the SITE/Maritz motivation study

Explore how motivational drivers vary across Boomers, Gen X, Millennials, and Gen Z

Identify generational nuances shaping today’s incentive travel and reward expectations

This session is approved for the following certifications.

* ICCA Skills Domain CICS/CICE: 0.75

* CMP/CEU Approved: Domain F: Talent Management, 0.75 credits