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Experience
An Olivier and Offie Award–winning creative leader, Donnacadh works across the experience economy with a 20‑year habit of delivering exceptional results.
His wide‑ranging career includes work on West End musicals and comedies, the creation of immersive experiences for major galleries and festivals, and the development of groundbreaking leadership and communication programs for companies across the United States and Europe.
An expert in story and narrative, Donnacadh works as a creative director and strategist, as well as a writer, narrative designer, and experience designer. His recent clients include global entertainment brands, Fortune 500 finance and technology companies, and Hollywood production studios.
A TEDx speaker, he has lectured widely and mentored at institutions including Cambridge University and London’s Royal Academy of Dramatic Art.
Date
Discover the fundamentals behind creating memorable live experiences from an award-winning stage director. Explore the methodologies and decision-making practices that shaped a distinctive aesthetic and consistent quality.
Start by uncovering the essential skills developed in the West End and off-Broadway. Then see how these niche skills became transferable opening doors to new industries.
Through examples from recent projects, learn how these skills are being used across sectors and event formats.
Learning outcomes:
Understand the value of understanding your own skill set
Define why recognizing the transferability of your skills matters, and how both your skills and your fresh perspective can enhance unfamiliar projects
Break down what a director really does
This session is approved for the following certifications.
* ICCA Skills Domain CICS/CICE: 0.75
* CMP/CEU Approved: Domain H: Event Design , 0.5 credits
Bring your event or immersive experience concept to life in a fast-paced pitch setting. Share a viable idea with a panel of experts and an audience of event professionals. You’ll have three minutes to pitch and two minutes for questions.
Your concept should meet a clear market need, offer a unique angle or strong evolution of an existing idea, and show financial viability.
Voting comes from both the audience and the judges.
Learning outcomes: